Last week, our team was once again present at Integrated Systems Europe (ISE) in Barcelona with a booth. ISE is the world’s leading trade fair for professional AV and system integration. It takes place annually in Barcelona and showcases the latest technologies and innovations in audiovisual systems, smart building, digital signage, conference technology, and more. For our team, this was our second time participating in the event.
Our Booth
This year, we were once again located in the “Lighting & Staging” area, as the exhibitors placed there are the best fit for our target group in the AV and live sector. However, unlike last year, we were not in Hall 6, but in Hall 8.1.
The Conversations
During the trade fair, we were able to have many interesting conversations with existing customers, but especially with new prospects. This year, for the first time, we gave our customers a look at our new project and job dialog, which will massively influence and optimize the future of personnel planning with CrewBrain.
The City
Barcelona. The city speaks for itself. Not only on the exhibition grounds but also outside, there are so many sights to see and, above all, culinary highlights around every corner.
Our Advertising Campaign
This year, we once again placed additional advertising in the sanitation areas. After last year’s success, we even expanded the campaign a bit and used all restrooms in Hall 6 for advertising purposes.
Our Conclusion
Integrated Systems Europe (ISE) was once again a must-attend event this year for everyone working in the AV and live sector. ISE brings together manufacturers, specialist dealers, system integrators, and end customers, and especially after the end of Prolight + Sound in Frankfurt, it has become an important leading trade fair for our German customers as well. On top of that, Barcelona offers many tourist highlights that you shouldn’t miss.
We successfully packed up our booth again and are definitely already looking forward to ISE 2027! Since Prolight + Sound unfortunately won’t be taking place this year, our next trade show will be LEaT con in October in Hamburg.
At this point, we would also like to thank our neighboring exhibitors Global Truss for the uncomplicated transport of our booth materials to and from Barcelona! We’re delighted that we’ll once again have such good neighbors at ISE 2027!
This post is also available in de_DE.
