Magic Takes Planning
Skyrgámur ehf is an Icelandic company specializing in professional Santa Claus appearances. Inspired by the traditional Jólasveinar, the team has been organizing Christmas visits, corporate parties, and holiday events across Iceland for many years.
What looks like pure magic to guests is, behind the scenes, a tightly coordinated schedule with many parallel bookings, especially during the short and intense holiday season.
Every appearance needs to be carefully organized:
- Who is available?
- Where is the event taking place?
- When does the next appointment start?
To manage these questions efficiently, Skyrgámur has relied on CrewBrain since 2023.
CrewBrain as the Central Hub for All Assignments
With CrewBrain, Skyrgámur plans all Santa appearances in a single platform:
- clear and easy-to-read schedules
- precise assignment of roles and time slots
- fast communication across the entire team
- flexible adjustments when plans change at short notice
Especially during the busy holiday season, this structure ensures that the holiday magic reaches customers without chaos behind the scenes.
API Integration
In addition to scheduling in CrewBrain, Skyrgámur uses the open API to integrate Google Sheets. This makes it easy to import, reuse, and work with planning data across existing workflows, allowing CrewBrain to fit seamlessly into their operations.
The Result
While Santas are out creating magical moments and bright smiles, a professional digital planning system keeps everything running smoothly in the background.
More time for real connections and less time spent on spreadsheets, phone calls, and coordination.
We would like to thank Bendt Bendtsen, Owner of Skyrgámur ehf, for his valuable feedback!
This post is also available in de_DE.
